Bianca Lapuz
Marketing Coordinator & Operations Specialist
Performance-driven Marketing Coordinator with 8+ years of experience bridging high-accountability client operations and scalable marketing execution. Expert in SEO performance reporting, workflow automation, and cross-functional coordination within fully remote environments. ClickMinded SEO Certified with a reputation for “zero-revision” delivery — providing structured, high-quality execution that consistently reduces internal review cycles.
Antipolo City, Philippines
What I do well
A toolkit built across analytics, operations, strategy, and hands-on execution.
Operations
Strategy
Execution
Where I've made an impact
Executive Assistant
Engage Diamond StudioToronto, Canada · Remote
- Provide executive support to three sales consultants at a Canadian luxury jewelry company, managing inboxes, client communications, and daily coordination across multiple active accounts
- Categorize and triage the sales inbox across four categories (Client Emails, Appointments, Payments, and Tasks & Assignments), ensuring no communication is missed or delayed
- Manage Slack user groups and coordinate internal team communications across a fast-moving sales environment
- Attend client-facing meetings and rendering review calls, taking and cleaning up meeting notes for the sales team
- Draft and send client emails on behalf of sales consultants, maintaining a warm and professional tone consistent with the brand
- Support onboarding and orientation during the first weeks of joining, quickly adapting to new tools including Salesforce, Monday.com, and the company ERP system
- Produce end-of-day reports summarizing completed tasks, obstacles, and team support needs
Client Operations Lead
Bellamy LoftToronto, Canada · Remote
- Managed 50+ high-value client engagements annually ($8K–$15K+ per event), overseeing end-to-end logistics including catering, decor, and vendor contracts
- Orchestrated complex multi-stakeholder coordination, aligning internal teams with external vendors to ensure flawless event execution
- Developed repeatable operational systems that reduced last-minute escalations and improved delivery consistency across all client touchpoints
- Acted as primary legal and financial liaison, managing contract negotiations, Special Occasion Permits, and complex billing structures
- Maintained 95%+ client satisfaction through proactive communication and expectation management during high-pressure milestones
Marketing Coordinator
Dialed-In WebRemote
- Manage performance reporting and SEO campaign coordination across 17+ franchise client locations, delivering structured KPI summaries that inform leadership and client decisions
- Reduced reporting turnaround by ~50% — shifting from weekly cycles to 2–3 day delivery through standardized documentation frameworks
- Oversee vendor communication and order tracking with partners including Marketer Center and WL Marketing for link building and citation services
- Lead client onboarding setup in Teamwork, ensuring project timelines, task lists, and materials are accurately populated from day one
- Prepare and format Month 1 advanced SEO reports and maintain rolling monthly reports across all active client accounts
- Track and verify link indexing status of newly acquired links and citations, maintaining accuracy across campaigns
- Led migration from Teamwork to ClickUp across 20+ active campaigns, standardizing workflows and improving team-wide task visibility and accountability
- Translate SEO, traffic, and conversion data into executive-level narratives that drive stakeholder alignment and decision-making
- Manage content updates across client WordPress and Shopify sites — including blog publishing, on-page SEO optimization, product listing updates, and media management
Executive Assistant to CEO
Dialed-In WebRemote
- Provided direct support to the CEO, managing calendar, communications, and daily priorities across a fast-moving remote agency
- Coordinated internal team schedules, meeting agendas, and follow-up notes to keep leadership aligned and projects on track
- Handled vendor and supplier communications, ensuring timely responses and order accuracy
- Managed travel logistics and prepared materials for internal and external meetings
- Promoted to Marketing Coordinator after 3–6 months based on demonstrated ownership, reliability, and operational execution
Education & credentials
Bachelor of Arts — Mass Communication & Media Studies
Far Eastern UniversityManila, Philippines
Certifications
- ClickMinded SEO Certification (Dec 2025 · Credential ID: 170355620)
SEO Tools
Let's work together
Open to Remote · based in Antipolo City, Philippines.